How KCBI Lifted Recurring Donor Retention by 19% With a Human-First Multichannel Strategy By Emily Dingeldein Recurring donors are often the bedrock of a nonprofit. They are steady, committed, and usually incredibly loyal. But what happens when they start quietly slipping away? That is exactly what KCBI, a Christian radio

This Small Opt-In Shift Helped Us Grow a List Without Losing It By Emily Dingeldein Growing a text message list can feel like hosting a dinner party where you’re not quite sure who’s coming. You send out the invite hoping people will say yes. But the real challenge is making